McDonald's is using its scale for good to instill a passion for reading and provide a moment of closeness for families. Thats why, since 2001 McDonald's have distributed more than 400 million books in Happy Meals, around the world, as part of our Happy Meal readers initiative. By making reading fun, it is possible to inspire a lifelong love of reading for kids. So to begin your McDonald's reading journey, visit your nearest restaurant and choose a book in your Happy Meal or visit the website to find our more about the Happy Studio app.